We live in a modern world ruled by the internet and complex mind-boggling technology. Over the last few years, most aspects of our lives have… Read More »Jim DePalma’s Guide to Digital Signatures and Their Importance
The ad industry is in the midst of a huge transition. As viewers move away from traditional TV and toward Over-The-Top (OTT) services, advertisers are… Read More »Challenges Facing OTT Advertising by Jim DePalma
When it comes to the world of business, it is well understood that the growth and expansion of any brand rely solely on the strength… Read More »Digital Media Marketing – Jim DePalma’s Guide to Native Advertising
OTT services such as Facebook Watch, YouTube, Hulu, and TikTok are great ways to reach your audience. According to Jim DePalma, each service has its… Read More »Best OTT Services to Reach Your Audience in 2022 by Jim DePalma
Digital media can be a great way to connect with customers and promote your business. However, there are also some potential downsides to using digital… Read More »Jim DePalma – Pros and Cons of Digital Media for Business
In the digital age, programmatic advertising is necessary for any successful marketing strategy. But what is it, and why should you care? Programmatic advertising is… Read More »Jim DePalma – Benefits of Programmatic Advertising
Digital media has the ability to connect people from all over the world and give them a voice. It has never been easier for people… Read More »Jim DePalma – Empowering People Through Digital Media
Technology is advancing at an extremely fast pace, giving rise to new opportunities, techniques, and strategies almost every other day. Due to the rapidly changing… Read More »Digital Media – Jim DePalma’s Guide to Virtual Reality Marketing
Business owners are aware that the key to their brand’s growth and expansion lies in effective marketing. As complex as it may be, innovative advertising… Read More »Digital Media – Jim DePalma’s Guide to SEM
Nowadays, most businesses and organizations are shifting their operations online in an attempt to streamline their workflows and better serve their customers. This means that… Read More »Digital Authentication Systems – Jim DePalma’s Guide to SAML