In just a few years, digital media has managed to completely transform the way businesses operate. In 2023, it’s estimated that even more changes will take place – some of which we can scarcely imagine. In this blog post, Jim DePalma takes a look at some of the most likely changes that will occur in the field of digital media over the next few years. By understanding what’s to come, businesses can begin preparing for these changes and stay ahead of the competition. Stay tuned for an informative read!
Jim DePalma On The Evolution of Digital Media In 2022 & Beyond
The internet has drastically changed the way we consume media, says Jim DePalma. In the past, we would watch television shows and movies on cable TV or go to the movie theater. We would listen to music on the radio or buy CDs. And we would read newspapers and magazines.
But now, all of that has changed. We can stream TV shows and movies online, listen to music on Spotify or Pandora, and read articles on our phones or laptops. The way we consume media has evolved, and it’s only going to continue to change in the years to come.
So, what will digital media look like in 2022? And beyond?
It’s hard to say for sure, but there are a few things we can predict.
For one, streaming services will continue to grow in popularity. Netflix, Hulu, and Amazon Prime are already household names, and they’re only going to become more popular in the years to come. In fact, it’s estimated that by 2022, half of all households in the United States will have a subscription to a streaming service.
Another trend we’re seeing is the rise of digital media companies producing their own content. Netflix has already made a name for itself with its original programming, and other companies are following suit. Apple is investing billions of dollars into original content, and Facebook is also getting into the fray.
As digital media companies produce more and more content, traditional media companies will feel pressure. We’re already seeing this happen, as evidenced by the fact that Disney is pulling its content from Netflix in order to start its own streaming service.
It’s also likely that we’ll see more people consuming media on their phones and other mobile devices. In 2018, it was estimated that people were spending an average of 3 hours and 35 minutes on their phones every day. By 2022, that number is expected to increase to 4 hours and 15 minutes.
And as people spend more time on their phones, they’ll be using them to consume more media. In fact, it’s estimated that by 2022, 60% of all internet traffic will be mobile.
So, what does all this mean for the future of digital media? It’s hard to say for sure, but one thing is certain, according to Jim DePalma. The landscape is going to continue to change and evolve. And it should be interesting to see how it all unfolds.
Jim DePalma’s Concluding Thoughts
By 2025, it is estimated that nearly three-fourths of the world will have access to the internet. With this increase in global connection comes an explosion of digital content and media, says Jim DePalma. What started as text on a screen has morphed into interactive experiences incorporating sight, sound, and motion.